Committed and loyal, Mick played a significant part in BHP’s growth and development. He launched a groundbreaking, complex web and email project in partnership with England’s enterprise agency network, building a subscriber base of 40k from scratch. Mick wrote the online PR strategy and pioneered BHP’s blogging and social networking activity that was so crucial for the successful launch of the Marketing Donut. — Rory MccGwire, managing director, BHP Information Solutions
