I bang the drum for email platform MailChimp because it is packed with features, easy to use, and it’s affordable. One of the many smart things in the toolkit is the ability to take one list and segment it. This is done with a much-overlooked feature: Groups. [click to continue…]
Imagine having access to top business experts who are willing to share their knowledge and experience free of charge. Now stop dreaming and visit LinkedIn’s ‘Answers’ section. [click to continue…]
Sophisticated, affordable email comms for your customers
on 19/11/2012Some would have it that Facebook and texting will mean the end of email. Rubbish. Email remains a fantastic customer communications tool for business. And MailChimp is the platform to use. [click to continue…]
How the marketing landscape has changed
on 12/10/2012I recently hosted a seminar on ‘social media for professionals’ at leading Bristol law firm Thrings. It was a busy event, with 70-odd people in the room, organised by ICAEW South West, the professional body representing chartered accountants across the region. [click to continue…]
Is this the longest known Facebook timeline?
on 07/10/2012The team behind new London Business Improvement District inmidtown has stretched Facebook’s Timeline to its limits by posting historic events right back to 1086! [click to continue…]
LinkedIn reaches 10m UK members
on 23/09/2012The popularity of social networks is unstoppable. New networks are talked about, some manage to reach a tipping point, many fall by the wayside. But LinkedIn, the dominant online network for professionals, is here to stay. More than that, it just announced its membership has passed 10 million in the UK. [click to continue…]
Bristol-based Kabuto Noodles is bringing instant noodles to discerning foodies. But how does it stand out from Pot Noodle and the “me-toos”? [click to continue…]
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