“26% open rate (email) with 165 specific, single product landing page clicks and one sale converted at a margin of £3,000.” This LinkedIn update prompted a couple of people to ask for a case study on this, so here it is. [click to continue…]
A Valentine’s Day promotion can catch the attention of your customers and connect you with thousands of new prospects. [click to continue…]
A simple ‘Welcome’ program of emails for new customers has many benefits for brand and customer and isn’t difficult to implement. [click to continue…]
The ambition of the entrepreneurs behind pomegranate sauce range MezzeSoul is to be listed with the UK’s biggest grocery chains. But an out of date, unresponsive website was having a negative impact on the brand’s efforts.
BuzzedUp stepped in to review and rebuild MezzeSoul’s online presence. The outcome is a fresh, clean and responsive website that is helping the brand’s big-4 listing.
The full case study explains how we solved the brand’s problem.
Bosch Professional Power Tools (UK) required an engaging online campaign that delivered on reach and awareness but which also collected valuable data. [click to continue…]
More and more people are using mobile devices to open and read email. It’s an unstoppable upward trend that marketers cannot ignore. [click to continue…]
Segmentation is the marketer’s No.1 strategic tool. Given that 80% of consumers polled said they would buy more items via emails that are suitably personalised (ie segmented and made relevant based on previous purchase or online activity) we need to get it right in our customer comms. [click to continue…]